Digital Marketing
The use of digital channels to market products and services in order to reach consumers.
Digital Marketing Services
Social Media Marketing.
Social media marketing is one of the most crucial types of marketing. In fact, 50% of consumers are more interested in a brand when they see Instagram ads for it.
This valuable marketing strategy involves promoting your brand via social media platforms, such as Facebook, Instagram, Twitter, Pinterest, LinkedIn or YouTube.
Many companies use a combination of these different platforms as part of their social media marketing strategy.
Search Engine Marketing.
Search engine marketing, also known as SEM, includes all marketing that uses Google and other search engines as the primary tool for displaying promotional material. The goal of SEM your business pages appearing on search engine results pages.
Search engine marketing can be divided into two main types: search engine optimization (SEO) and pay-per-click advertising (PPC). The main difference between the two is that SEO is organic (not paid), while PPC involves purchasing ads.
Content Marketing.
Blogging is crucial for content marketing—one of the most effective marketing strategies out there. Arguably the most important inbound marketing type, content marketing is an essential part of any business’s toolkit.
Google Verification.
Google My Business Profile, you can connect with customers, post updates, list your products and services, accept online orders, and more. We help your business get verified and appear on Google Search and Maps.
Email Marketing.
Email marketing involves sending emails to prospects and customers with the goal of making sales or driving them further down the marketing funnel. Because it reaches customers directly, it tends to generate high returns. For every $1 spent on email marketing, the average ROI is $36.
Depending on your goals, you can send all sorts of emails to your audience, including informational newsletters, new product releases, sales announcements and abandoned shopping cart reminders.
E-Commerce.
An eCommerce website allows people to buy and sell physical goods, services, and digital products over the internet. We create attractive storefront websites that business can process orders, accept payments, manage shipping and logistics, and provide customer service.
What people are saying
“I would recommend her to anyone looking to grow their business or brand. She’s the real deal.”
— Ross Jolliff, University of South Carolina
“MADISON.the brand is your go-to local marketing agency that is knowledgeable and helped my business exceed our goals.”
— Mike Darby