MADISON. is a digital product agency that focuses on creation, strategy, and results.

CREATE.

cre·ate

/krēˈāt/

verb

bring (something) into existence.

Let us help you CREATE a damn good brand.

Our digital marketing services are designed to help businesses navigate the digital landscape, engage with customers, and drive growth. We leverage data and insights to create strategies that deliver results.

Law firm marketing is essential because it helps law firms stand out in a highly competitive industry, enabling them to attract and retain clients in a crowded marketplace. Effective marketing strategies also allow law firms to establish their expertise, build trust, and communicate their unique value proposition, ultimately leading to business growth and success.

Social media marketing is essential because it allows businesses to connect with their target audience on platforms where they spend a significant amount of their time, fostering brand awareness and engagement. Additionally, it provides valuable data and insights that enable companies to refine their marketing strategies and reach a wider audience more effectively.

Branding is crucial because it serves as the face and identity of a business, conveying its values, personality, and promise to customers. A strong brand not only fosters trust and loyalty but also differentiates a company in a competitive marketplace, driving customer preference and business success.

OUR SERVICES.

Website development is crucial because it serves as the digital storefront for businesses and organizations, often forming the first impression that potential customers or visitors have. Additionally, it enables businesses to reach a global audience, showcase their products or services, and provide essential information, ultimately driving brand recognition and growth.

Logos are important because they serve as powerful visual symbols that instantly convey a brand's identity and values, creating immediate recognition and trust among consumers. A well-designed logo can leave a lasting impression, enhance brand recall, and set a business apart in a competitive market.

Google Ads is important because it allows businesses to reach a massive online audience precisely when they are searching for products or services, maximizing the potential for conversions and sales. Its sophisticated targeting options, analytics, and scalability make it a crucial tool for driving website traffic, generating leads, and boosting brand visibility in the competitive online landscape.

Digital marketing is crucial because it allows businesses to reach a vast and diverse online audience, tapping into a global market that traditional marketing methods can't access as effectively. Moreover, it provides the means to track and analyze campaign performance in real time, enabling businesses to make data-driven decisions, optimize strategies, and achieve a higher return on investment.

Healthcare marketing is crucial because it helps patients make informed decisions about their healthcare options and providers, ultimately improving their overall health outcomes. Additionally, effective healthcare marketing allows medical institutions to reach and educate a broader audience, fostering trust and credibility in an increasingly competitive industry.

Print marketing remains important because it offers a tangible and tactile connection with the audience, engaging multiple senses and leaving a lasting impression. Additionally, it allows businesses to reach diverse demographics, including those who may not have regular access to digital platforms, ensuring a broader and more inclusive marketing reach.

TEN MOST INSPIRING WOMEN

CEO Madison Bronson was featured in Digital First Magazine as the “10 Most Inspiring Women Leaders of 2023”

Madison Bronson, the passionate and driven CEO of MADISON.the Brand, firmly believes in empowering businesses to thrive in the dynamic marketing landscape. With a genuine commitment to their success, she states, “My passion lies in helping businesses thrive and succeed in the ever-changing landscape of marketing. At MADISON.the Brand, we are dedicated to providing comprehensive services that empower businesses to reach their goals and connect with their target audience effectively.”

MADISON.the Brand’s commitment to exceptional design and user experience is driven by Madison’s belief in the power of great design to enhance marketing efforts. She expresses, “Our team is dedicated to crafting visually appealing designs and user-friendly websites that leave a lasting impression. We believe that great design goes hand in hand with effective marketing, and we strive to create experiences that truly resonate with customers.”

Data-driven decision making is a core principle at MADISON.the Brand. Madison underscores the importance of analytics and reporting, stating, “Data is the key to unlocking marketing success. Our analytics and reporting services provide businesses with valuable insights and actionable data. We believe in the power of data-driven decision making to optimize strategies and achieve tangible results.”

Ultimately, Madison’s vision for MADISON.the Brand is rooted in long-term success for their clients. She concludes, “At MADISON.the Brand, our ultimate goal is to empower businesses to achieve long-term success. We are committed to delivering exceptional services that drive growth, boost profitability, and make a real impact in our clients’ journeys.”

M A D I S O N .

New Campaign Series:

The MARKETING AGGREGATE.

At MADISON. We combine many diverse and strategic marketing solutions that puts our client in the position to reach their goals and see results. We seek out new approaches to achieve results. The term ‘market aggregation’ is used to refer to that marketing process in which a particular product or service is marketed to a large set of audiences or consumers, having the similar kind of needs and demands thus, giving a heavy brand exposure.

FEATURED.

Website design and development for an interior designer in Tampa, Florida.

Interview with Clemson Football’s Tre Williams

Tre came to MADISON., asking for us to create a logo for his own brand as soon as the NCAA first enacted their NIL laws. Tre will use this logo for the remainder of his Clemson career and for his future football career. I interviewed Tre asking him questions regarding his brand, life, advice, and how the NIL has impacted his life.

Watch the video to see the whole interview.

ENTREPRENEURS HERALD

CEO Madison Bronson was featured in Entrepreneurs Herald as the “Top 10 CEO’s To Look Out For In 2022.”

The article states: “Madison Bronson is the founder and CEO of MADISON.the brand. Madison graduated from Clemson University in 2019 and opened up her own marketing firm in South Carolina at the age of 21. Madison brings a powerful combination of experience and passion to the business marketing process. Recently Madison has been responsible for law firm marketing development and revenue growth at one of South Carolina's top law firms.

MADISON.the brand is a full service marketing, branding, and digital communications firm that delivers measurable results and embraces creative media. The firm’s services include, website design and development, logo creation, social media marketing, search engine marketing (SEO/PPC), email marketing, content marketing, brand strategy, print marketing, and many other various forms of advertising. At MADISON.the brand, we value relationships with our clients and strive to create a lasting impact for generations to come. We combine many diverse and strategic marketing solutions that puts our client in the position to reach their goals and see results.”

Madison Bronson, CEO

Madison Bronson brings a powerful combination of experience and passion to the business marketing industry..

Madison Bronson brings a powerful combination of experience and passion to the business marketing process. Madison was born and raised in Tampa, Florida and moved to Spartanburg, South Carolina when she was in middle school. She graduated from James F. Byrnes High School in 2016 and attended Clemson University. Madison graduated from Clemson University in 2019 with a major in political science and minor in communications. Since graduating, she now is part of the Harvard Business School Global Community and takes classes at Harvard Business School Online to further her education. She is a member of the Miami Chapter of the Harvard Business School Online Organization. Madison is certified in both Google Analytics and Ads.
MADISON.the brand was formed after Madison graduated college from Clemson University in December of 2019. In 2020, COVID-19 hit the US and it was an extremely difficult time for any college graduate to get a job as many companies were not hiring, or laying staff off due to the worldwide pandemic. She remembers going to interviews and the company loving her, then being unable to hire her due to the uncertainty that the company will even make it out of COVID. Madison took this as an opportunity to grow within and realized that the COVID-19 pandemic had a significant impact on the digital marketing space, leading to an overall increase in its importance and usage. With lockdowns, social distancing measures, and restrictions on physical businesses, consumers turned to online channels for their shopping, entertainment, and communication needs. This shift created a higher demand for digital marketing strategies to reach and engage with customers in their homes. With more time spent at home, people turned to social media platforms for entertainment, connection, and information. This surge in social media usage created new opportunities for businesses to engage with their target audience through social media marketing, influencer collaborations, and content creation. Data and analytics became even more critical during the pandemic as businesses needed insights into changing consumer behaviors and preferences. Digital marketing provided an abundance of data that allowed businesses to make informed decisions, optimize campaigns, and personalize their marketing efforts. The digital market space changed and many companies had to switch digitally and change the way they market themselves as online sales increased, online presence increased, and companies who have not had a digital footprint knew they needed to change to digital marketing to keep their company afloat during the pandemic. So, MADISON.the brand launched. Madison saw the opportunity that she had in the pandemic as she was able to network and grow companies that did not have a digital presence and began completely changing the way small businesses marketed themselves and their products. Now, MADISON.the Brand helps companies create a digital empire and help businesses reach their target audience, promote their offerings effectively, and ultimately contribute to business growth, profitability, and long-term success.
My life experience growing up has significantly impacted my career as I learned from my parents how to work hard to get to where you want to be. Growing up, my mom was a school teacher and my dad was a paramedic. My dad had to take on a second job to be able to provide for our family. Fortunately with their hard work, my dad received an opportunity at a company and our family was able to live comfortably. I was able to see my parents commitment and dedication to my sister and I and saw how hard they worked so that has been extremely inspiring to me. I knew that I wanted to hustle and work hard so I can not only provide for myself, but provide for my whole family now that I have the opportunity to. My biggest role model is my Grandmother, Pat Hanson. She always believed in me and knew that I had what it takes to run my own company and be successful at it. She was my biggest supporter and I have always admired her hustle as a young girl. She grew up having a very rough childhood in Chicago, but she never let her situation stop her from following her dreams and ambitions. She was the most intelligent, daring, and passionate woman I have known and I promised her before she passed away that I will make her proud and I live to achieve that day by day.